Wednesday, April 27, 2011

Super Pitchman Elmer Hauldren Dies

Elmer Lynn Hauldren who was known to millions as the Empire Carpet Man, has died at the age of 89 years old. In the early 70's while working as a copywriter for Empire, Hauldren auditioned several people to represent the company as on-air spokesperson. As fate would have it, the best person for the job turned out to be Hauldren himself. A native of Evanston, IL, Hauldren helped launch the company's jingle "5-8-8 2-three hundred, Empire". Over the years, he would remain associated with the Empire commercials. However in recent years he did not appear in the spots. Instead a computerized likeness was used, though he continued to do the voice work.

In addition to his long association with Empire, Hauldren was also a member of Chordiac Arrest, a barbershop quartet with whom he made several recordings.

The decorated WWII veteran was the father of six children, 18 grandchildren and 10 great-grandchildren.

Thank you Mr. Hauldren for a job well-done.

1 comment:

Anonymous said...

Elmer Lynn Hauldren is a direct descendant of the American Revolution. He was cremated.